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"Spring Economy" is booming, making enough "flowers" articles to turn "beautiful appearance" into "economic output value"
2025-05-07 source:CCTV.com

CCTV News: The weather is warming up, and in many places, it is the right time to go out for a trip. More than 43,000 acres of rapeseed flowers are blooming in Bishan District, Chongqing, attracting tourists from all over the world, and the popularity of rural tourism continues to increase.

Walking into Xinshi Village, Bishan District, Chongqing, the endless golden sea of ​​flowers blends with the surrounding green mountains, green waters and quaint villages. The breeze blows by, and the sea of ​​flowers is wafting layer by layer. Visitors stroll along the path between flowers and freeze beautiful moments with their cameras.

The rapeseed flower planting area in Bishan District, Chongqing has reached 43,000 mu. At present, a complete industrial chain of rapeseed planting, processing and sales has been established, and an annual output of 6,000 tons of rapeseed is expected. At the same time, the local area has made sufficient "flower" articles, created rural art museums, art galleries and other areas, carried out health and leisure vacations, farming culture research and other activities, and enhanced the new experience of Bishan's entire tourism.

Pingtang, Guizhou: Ten thousand acres of plum blossoms bloom together "Use flowers as a medium" to promote income growth

In the past few days, the 10,000 acres of plum trees in Tangbian Town, Pingtang County, Guizhou Province have ushered in the peak flowering period. Growers are busy managing fruit trees to achieve the dual benefits of viewing flowers in spring and picking fruits in autumn.

In Tangbian Town, Pingtang County, tens of millions of plum blossoms bloom in competition, as if covering the mountains with a layer of white gauze. The delicate petals are clustered with tender yellow stamens, and the plum blossoms sway gently in the breeze, emitting a burst of fragrance.

The flower season is also a critical period for plum tree management and maintenance. Workers are busy spraying anthers among the fruit trees to increase the fruit rate.

With the rise of flower viewing tourism, a large number of tourists who come from flowers will come to order plums when the maturity season. In this way, Tangbian Town has achieved the "dual benefits" of attracting tourists during the flower viewing season and promoting income growth during the ripening season.

In recent years, Tangbian Town, Pingtang County has vigorously developed high-quality fruit planting according to local conditions, helping local people achieve multiple income growth such as employment, entrepreneurship, and land transfer.

Zhejiang: Seize the "spring economy" and the production and sales of outdoor products are booming

The weather is getting warmer, and many people are starting to go out for an outdoor sports. In order to seize the "spring economy", many outdoor products companies have planned and deepened their market segments in advance. What is the current production and sales of outdoor products? Let’s see the reporter’s visit in Zhejiang.

Walking into the workshop of this metal products company in Ningbo, workers are rushing to make a batch of outdoor water bottles made of light materials, with a daily output of more than 10,000.

According to reports, lightweight is the latest outdoor sports product trend. This pot with nesting doll design can accommodate a variety of items such as kettles, large pots, frying pans, etc. This backpack-style outdoor chair combines the functions of chairs, hiking poles and backpacks, and the company expects the order increase this year to be around 20%.

As the popularity of outdoor sports increases, many companies have increased their research and development efforts and used the power of technology to deepen their market segments. In response to market demand, this outdoor products manufacturer in Wuyi has launched a carbon alloy steel folding cart, which is light in weight but has super load-bearing. Since the beginning of the year, the sales volume of e-commerce platforms has reached more than 30,000 units.

As Hangzhou, a company that produces tents, leisure tables and chairs, has targeted sub-fields such as mountaineering, fishing and camping, and upgraded products from multiple dimensions such as fabrics and practicality. The new products not only responded well in the domestic market, but also opened up overseas markets such as Europe and Oceania.

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