CCTV News: According to the WeChat official account of "Harbin Ice and Snow World", as the Spring Festival holiday arrives, the popularity of Harbin Ice and Snow World continues to rise. According to statistics, from January 28 (New Year's Eve) to February 4 (the seventh day of the Chinese New Year), the 26th Harbin Ice and Snow World received more than 610,000 tourists, of which the number of tourists entering the park on February 1 (the fourth day of the Chinese New Year) exceeded 100,000, setting a new record for previous single-day tourists entering the park. From December 21, 2024 to February 4, 2025, this Harbin Ice and Snow World has been in operation for 46 days, and the cumulative number of tourists has exceeded 2.66 million.

During the Spring Festival, Harbin Ice and Snow World has activities and surprises every day, and it ranks among the top in national tourism information almost every day. On New Year's Eve, Harbin Ice and Snow World Challenge 7 hours of ice-sculpting the mascots of the 2025 9th Asian Winter Games "Binbin" and "Nini", to wish the New Year's Day and give gifts to the Asian Winter Games