CCTV news: The Canton Fair is not only a window for global merchants to gain insight into "Guangdong Intelligent Manufacturing", but also a bridge that promotes on-site inspections and in-depth cooperation. During the exhibition, many foreign buyers walked out of the exhibition hall and went deep into the business districts and production lines of production areas such as home furnishings and home appliances. They experienced first-hand the vitality of the leap from "Made in China" to "Intelligent Manufacturing in China" in workshops and exhibition halls.
In Lecong, Shunde, Foshan, which is only half an hour's drive from the Canton Fair Complex, the furniture produced and sold here accounts for more than 60% of the global market share. From precise procurement of a single product to customized solutions for the whole house, foreign investors can achieve "one-stop" access here. During the Canton Fair, an endless stream of foreign merchants shuttled through the major stores here, comparing prices and selecting products "street-sweeping" style, looking for their favorite partners.
Indian businessman Kelesh Kapadia said that their business has continued to grow in the past two years. Judging from market trends, the demand for fabric furniture has increased significantly, and young consumers prefer simple styles. This requires Foshan manufacturers to continue to innovate and jointly lead the new trend. Original designs have actually greatly enhanced the global competitiveness of Made in China. They are opening more showrooms in India so that customers can experience these products in person and experience the innovations that Foshan can provide.
The "traffic dividend" brought by the Canton Fair is accelerating to be transformed into real "production and marketing results." In order to open up the "last mile" of export sales, local home furnishing stores have implemented a "combination punch": strict product quality and environmental protection controls, and overseas promotion links that integrate online and offline, successfully winning the vote of trust from overseas merchants. The person in charge of the store said that in the first quarter of this year, the number of source countries has climbed to 155, 45 more countries than last year and a year-on-year increase of 44%. This reflects the recognition of overseas merchants towards Chinese manufacturing and Chinese brands. Selling the product is only the first step, the more critical thing is delivery. From the beginning of the transaction, we must strictly control product materials, processes and finished products. The ultimate goal of exporting products overseas is to export brands overseas, so that we can go further.
From selling single products to selling solutions, from exporting products to exporting brands overseas, the spillover effects of the Canton Fair are stimulating deeper changes in the industrial belt of the Guangdong-Hong Kong-Macao Greater Bay Area. "Intelligent Made in China" is embracing the global market with a more open attitude, more agile response and better quality.
