Xinhua News Agency, Beijing, February 21, Title: Send people to work, enter the job with one click, and lead the job live - various localities take multiple measures to expand new employment space

Xinhua News Agency reporters Zhao Jinzheng, Huang Haoming, Huang Xing

Free "employment direct train" can experience immersive entry, "face-scanning job search machine" can register without filling in the form to enter, live recruitment achieves interactive online interviews for 10,000 people... It is the golden period of spring recruitment in my country, and the employment assistance month and spring breeze action in various places are being carried out in full swing. We do everything possible to raise jobs and hold job fairs intensively to continuously help workers seek jobs and employ enterprises. Employment services are fast, deep, and warmer.

From the "home door" to the "factory door"

Early in the morning of February 21, in Huaiyuan County, Bengbu City, Anhui Province, six "employment express trains" carried more than 200 job seekers to visit local enterprises on site, and interviewed and signed on-site positions.

On February 21, in Huaiyuan County, Bengbu City, Anhui Province, job seekers went to a local enterprise. Photo by Xinhua News Agency reporter Zhao Jinzheng

"In the past, I didn't dare to find a job and could pick you up and drop off. I took a bus to the company to check the work environment in the past few days and quickly signed the contract. It was so convenient!" Zhao Panhong, a worker at Anhui Jihong Environmental Protection Paper Products Co., Ltd., said that she didn't expect that she would find a job with a stable income and still at home so soon.

In Anhui, the human resources and social security department invited requested personnel to visit and apply for jobs in enterprises, and at the same time released the province's "Thousands of Enterprises and Ten Thousand Positions" demand catalog to help employers recruit talents in a timely manner.

Go out of the house and enter the factory, and one-stop service accelerates the return to work.

In Laibin, Guangxi, starting from the sixth day of the first lunar month, employment service vehicles set off from various townships. More than 600 migrant workers were taken to Laibin North Station to take the first free "point-to-point" return train in Guangxi this year, and embarked on the road to return to work to Guangdong. Huang Xia, who was riding a free private car for the first time, sighed: "In the past, I went to work and ran to many places. Now I go out of my home, get on the door, and enter the factory, and have a one-stop service!" Li Qian, director of the employment service center of Guangxi Zhuang Autonomous Region, introduced that this year, Guangxi plans to launch more than 1,000 special trains to transport migrant workers back to work.

On February 18, Walking South·South Guangdong Spring Warm 2025 Shenzhen Nanshan District New Year Large-scale Recruitment Event and Headhunting Conference was held at Shenzhen Bay Science and Technology Ecological Park. Photo by Xinhua News Agency reporter Mao Siqian

From "fingertips" to "workshop"

Register, select jobs, submit resumes... In front of a self-service job search machine, the job seeker completes the job registration with a simple operation, and the whole process only takes a few minutes. This is a new experience for job seekers at a "Spring Breeze Action" job fair held in Bishan District, Chongqing.

Enable employment services with digital technology, promote accurate supply and demand connection in many places, deliver jobs to the people's "hands" and realize "fingertip job hunting".

In Jiulongpo District, Chongqing, the permanent population reaches 1.53 million. The human resources and social security department has innovatively created a "nearest help" digital employment platform, widely recruiting and job hunting needs. A "face-scanning job search machine" has also been developed, deployed at multiple gig stations and job fairs, where job seekers can complete job registration through "face-scanning".

Gu Xiaoshan, deputy director of the Employment and Talent Center of Chongqing Banan District, said that the local area focuses on the large number of manufacturing enterprises and express company transfer centers in the district, actively build a docking platform, and hold job fairs on a regular basis every Wednesday to help various enterprises such as manufacturing and express delivery recruit workers and widely absorb employment.

In Yulin, Guangxi, local governments organized job collection activities, established a list of 100,000 job requirements, and established a list of special jobs such as "Mom Job" and "older employment positions".

On February 14, the "Leye Shanghai Excellence+" Action - the 2025 Shanghai Spring Promotion of Employment was held in the Shanghai Gymnasium. Photo by Xinhua News Agency reporter Liu Ying

From "face-to-face" to "live broadcast room"

"Welcome job seekers to come to our live broadcast room. Today, this job recruitment will have more than 6,000 positions brought by more than 200 companies." At the 2025 "Spring Breeze Action" job fair recently held in Botou City, Hebei Province, the human resources and social security department released recruitment information online through the "live broadcast to lead jobs" method and interpreted relevant employment policies online. Job seekers can interact with enterprises in real time.

On February 14, staff members conducted live broadcasts at the special job fair for the "Spring Breeze Action" in Qingdao Free Trade Zone, Shandong Province. Xinhua News Agency issued a live broadcast to lead jobs, and "job" is a "salary" wish.

The reporter learned that many provinces have launched "live broadcast jobs" activities, and staff from the human resources and social security department transformed into "job anchors" to promote job seekers, so that job seekers can understand the situation of the company in all aspects without going to the scene, and can also interact on issues such as welfare and benefits.

The Human Resources and Social Security Bureau of Zibo District, Zibo City, Shandong Province has opened a Douyin short video account. Since the online live broadcast of jobs was launched in July 2021, it has achieved accurate connection between talents and enterprises. At present, a total of 1,656 live broadcasts have been broadcasted, with more than 8 million viewers.