Xinhua News Agency, Changchun, January 15 (Reporters Xu Zhuang and Wang Fan) The 2025 National Spring Festival Cultural and Tourism Consumption Month home event was held in Changchun, Jilin on the 15th, opening the National Spring Festival Cultural and Tourism Consumption Month. During the Spring Festival Consumption Month, localities will hold more than 4,000 cultural and tourism consumption activities in light of about 27,000 cultural and tourism consumption activities in light of winter and Spring Festival.

At the home event, the Ministry of Culture and Tourism, together with Sinopec, jointly launched the "Hundred Cities and Thousand Stations" cultural and tourism consumption action plan. The China Meteorological Administration issued products such as ice and snow tourism, cold protection, and health care, and consumption benefiting the people. The Department of Culture and Tourism of Heilongjiang, Jilin, Liaoning and Inner Mongolia jointly issued the action plan for the coordinated development of ice and snow economy and regional cooperation in cultural and tourism consumption in the Northeast region.

It is reported that in order to further innovate diversified consumption scenarios and promote cultural and tourism consumption, the Industrial Development Department of the Ministry of Culture and Tourism held the 2025 National Spring Festival Cultural and Tourism Consumption Month from January to February. Focusing on the theme of "Cultural and Tourism Benefit the People and Share Better Life", various places organized to plan and implement colorful cultural and tourism consumption Benefit the People.

During the Spring Festival consumption month, localities will launch consumption coupons, ticket discounts, full consumption reduction, discount packages and other key consumption needs around New Year's folk customs, food, ice and snow, cold protection, health care, parent-child, study and study, performing arts, fashion, national trends, etc., to bring affordable and convenient cultural and tourism experience, create a happy and peaceful festive atmosphere, make travel and cultural New Year a "New Year custom", empowering and adding color to the people's better life during the Spring Festival holiday.