CCTV News: During the Qingming Festival, spring is bright and many places usher in a boom in cultural and tourism consumption.

Nanning, Guangxi empowers the night economy with festivals, and the consumption enthusiasm of Hong Kong and Macao residents in Guangdong continues to rise. Many places have also created new "sports +" business formats to activate consumption scenarios, outlining a new picture of the holiday economy.

Nanning, Guangxi: Ancient city renews its night economy, and Yongcheng fireworks gather popularity

The Qingming Festival is during the "March 3" period in Guangxi, and Nanning has attracted many tourists with its colorful cultural and tourism activities. In the three streets and two alleys of the ancient city of Yongzhou, Nanning, the bright lights reflect the Thousand-year-old City God Temple. There was a constant stream of diners in the night market in the ancient city, and the strong atmosphere of fireworks came to my face.

Zhuhai, Guangdong: More than 80% of hotel check-in are consumed by Hong Kong and Macao residents

Since the implementation of the policies of "Hong Kong and Macao cars to go north" and "Macao cars to go north", the popularity of leisure consumption in Guangdong during holidays has continued to rise. During this Qingming Festival holiday, the hotel occupancy rate in Jinwan District, Zhuhai, Guangdong has reached more than 80%, and 80% of them are residents from Hong Kong and Macao.

"Sports+" integrated business format activates new consumption scenarios

This Qingming Festival holiday, many places across the country use "sports" as a medium to expand various consumption scenarios, so that tourists can stay more and consume more. Jinchuan County, Aba Prefecture, Sichuan Province has launched a variety of special experience activities such as hiking camping, mountain climbing and flower viewing. Among them, fashionable leisure scenes such as open-air movies, coffee, and self-guided camping are combined with flower viewing, making the plateau countryside a new base for fashion culture. In Nanjing, Jiangsu, a series of preferential policies for runners have been launched around marathon events, covering multiple benefits of food, accommodation, transportation, shopping, and entertainment, further releasing the vitality of sports consumption.