CCTV News: On February 3, a series of New Year's themed activities were carried out in turn at the Beijing Olympic Museum. Attract many citizens and tourists to visit and experience.

In 2025, the Beijing Olympic Museum specially launched the Beijing Winter Olympics and the Twenty-Four Solar Terms Theme Study Activities. At the event site, the tour guide in the museum led the children to review the wonderful moments of the countdown to the Beijing Winter Olympics and explained the children the relevant knowledge of the Beginning of Spring and the Twenty-Four Solar Periods. Subsequently, parents and children also had handmade experiences and jointly completed a small snake shoulder bag with traditional Chinese New Year flavor.

In addition, during the Spring Festival, the Beijing Olympic Museum also carried out a variety of interactive experience activities, such as Olympic knowledge Q&A, New Year's print rubbing, and exclusive seal check-in for the Year of the Snake, adding more fun to citizens and tourists to celebrate the Spring Festival. Technology + Culture Digital and Intelligence Welcoming the Spring Festival

This Spring Festival, technological elements are everywhere, adding new vitality and charm to traditional festivals. Whether it is the exciting activities of the Science and Technology Museum, the cool stage of the Spring Festival Gala, or the intelligent interaction in the scenic area, people feel the charm and power of technology.

Night fell, and a new year's science and technology show was staged in the Yeshan Spring and Autumn Park in Fuzhou City. Quanzhou's hairpin is the top star in Fujian's cultural and tourism. At the scene, an AI travel camera attracted many tourists to queue up to experience it. Just take a photo, you can use AI to generate a "hairpin flower envelopment" shape with one click, and you can easily switch back and forth between various intangible cultural heritage outfits.

In Liuyang, Hunan, a New Year fireworks show using multiple media art and drone technology has brought a visual feast of technological fireworks to local people and tourists.

At the same time, the Cliff Carving Digital Museum located in Qiyang, Hunan has also ushered in its first Spring Festival holiday after its opening. Through interactive screens, holographic projection and other technologies in the venue, not only the weathered cliff carvings are seen again, but also transform them into interactive and experiencing new cultural consumption scenes, attracting many tourists to check in.

During the Spring Festival, Xi'an Bailuyuan Scenic Area launched the country's first fully immersive dream valley light and shadow show "Night Tale·White Deer Plain". Looking down from a high altitude, thousands of lights illuminate the thousand-year-old ancient origin like poetry and picturesque.

In Zhuji, Zhejiang, in the World Tamsui Pearl Museum, tourists are learning about the transformation process of pearls through a 360-degree ring screen movie. The interesting animations open the children's eyes.

In the past few days, my country's smart coal production base, Shendong Coal, has ushered in the first batch of visitors during the Spring Festival. At the unmanned coal cutting site of the ground space capsule of Daliuta Coal Mine, a visiting group composed of employees' children and families observed cutting-edge technologies such as virtual reality and simulated control, and appreciate the future picture of intelligent coal mining. The Chinese Film Museum celebrates the New Year with rich activities and is full of fun

The Chinese Film Museum has launched more than ten New Year folk festival series during this Spring Festival. In addition to watching movies in the giant screen cinema, you can also check in to immersive light and shadow art, experience intangible cultural heritage, and bring the New Year atmosphere home.

The giant screen theater of the China Film Museum attracted many people to watch the movie during the Spring Festival. Popular films such as "Nezha: The Devil Child's Trouble" are almost full, with an increase of more than 90% compared with the same period in 2024.

After watching the movie, you can also watch Peking Opera exhibitions in the museum, experience intangible cultural heritage handcrafts, and enjoy the four-screen scientific and educational videos.

The original videos of "four-screen linkage" such as the Dinosaur Science Art Exhibition, the Spring Festival theme exhibition, and the compilation of the Spring Festival movies are played in a loop during the Spring Festival, organically integrating light and shadow resources with science, education and culture. In particular, the Dinosaur Science Art Exhibition is deeply loved by children. At the exhibition site, the huge scroll screen intuitively shows the appearance and huge size of the dinosaurs, inviting the audience to "come taller" with these prehistoric behemoths. The ring screen will play fascinating animated videos, vividly recreating the life scenes of mid-Jurassic dinosaurs, making the audience feel as if they can follow the pace of dinosaurs and return to the ancient world.

According to reports, the number of tourists received by China Film Museum also hit a new high in 2025, an increase of 17.3% compared with the same period in 2024.